Archive for Czech Advertising

Ill-Advised or Racist? Bernard’s Blackface Beermat

"The best black is Bernard from Humpolec"

“The best black is Bernard from Humpolec”

Bernard brewery co-owner Stanislav Bernard’s ad campaigns are usually pretty clever so what on Earth possessed him to don blackface for this “world’s best dark lager” campaign?

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The Mind-Bogglingly Ugly Cool Centrum Site

cool-centrum-550

This Prague 4-Nusle call centre’s website sets new standards in web design. Enjoy!

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Česká Spořitelna Unveils World’s Most Clichéd Bank Ad

Golf, yachting, classical music, ballet dancers, a fashion show… Česká spořitelna’s new Erste Premier spot has got the lot.

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Slavia Pojišťovna’s Dodgy ‘Health Insurance for Foreigners’ Advert

Do they mean us? Slavia pojišťovna choose an interesting illustration for their “health insurance for foreigners” products.

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Your Slogan, My Breasts: The Strange World of Czech ‘Micro-Services’ Sites (NSFW-ish)

Need a photo of a slogan of your choice written on an unknown woman’s breasts? Look no further!

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VoZP’s Shameless Havel Death Cash-In

VOZP

As the Czech Republic mourned Václav Havel’s death, which bright spark at health insurance company VoZP (Vojenská zdravotní pojišťovna; “Military Health Insurance”) decided this tasteless banner ad was a good idea?

Roughly translated, the copy reads: “Former president, writer and dramatist Václav Havel, an insurance-holder with VoZP Czech Republic, has died”

It’s since been removed from the site.

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